March 26th 2012 (Miami Beach, FL) — Since its creation in early 2011, sweatrepublic has informed internet-savy health and fitness enthusiasts of the most recent and popular products, people and events. This April 4th, sweatrepublic will launch three new daily online magazines that focus on yoga, running and triathlon ”Breathe, Stride and Three”.

“In just one year, sweatrepublic has quickly been recognized as a strong media newcomer and innovator through its creative online marketing and word-of-mouth,” says sweatrepublic Co-Founder, Abel Garcia. “This new concept will introduce our strengths directly to a much larger but industry focused audience.”

With an e-marketing and socia media campaign headlined “#newsr”, which celebrates the launch of the new sweatrepublic media hub. The campaign’s launch promotes the new sweatrepublic daily online magazines, each covering different a industry / arena / scene. 

Breathe - Yoga

Stride - Running

Three - Triathlon

Going live on April 4th, 2012 a redesigned www.SweatRepublic.com will display creative elements that showcase the new online magazines. Just like traditional magazines, sweatrepublic will count with its own version of “Covers”, these photo covers will highlight someone or something special each month. Each clickable cover will directly take the reader to the daily blog style magazine for the most recent and popular products, people, events and what happens within the readers fitness lifestyle. 

sweatrepublic is represented by an enthusiastic group of content curators, writers, photographers, designers and producers that share a passion for the health and fitness lifestyle. “Our objective is not to impose our thoughts, review or comment on the product or story, but instead create it and share it with you” says Abel.

As a site, sweatrepublic is composed of several different aspects which include a daily showcase for the latest happenings, SRTV which offers a unique cinematic insight into the world that surrounds sweatrepublic’s vision, a forum which hosts a vibrant online community who look for the “what’s happening within their community”, a blogs section which is compiled of a selection of industry insiders and to finish off sweatrepublic counts with a strong social media presence that interacts and shares it with the “on the go” reader & follower. 

For additional information the #newsr or to request a phone call with one of SweatRepublic’s management team, please send an email to info@sweatrepublic.com